Copywriting Information, Articles and Latest Copywriting News

Tue, 6 Jan 2009 03:24:23 +0100

Find Copywriting information and read articles and latest copywriting news on StartFinish - The Article Search Engine Directory. Latest Copywriting article submitted on Tuesday 06th of January 2009.

New Copywriting Article: Copywriting and Your Five Senses

Mon, 5 Jan 2009 22:22:27 +0100

In its most basic form, copywriting is, among other things, the art of conveying a message in writing for the purpose of persuading someone to do something. This is especially true when writing descriptive copy. Why? Because your customer's five senses don't work on paper? they only work in person. That's why we, as copywriters, have to create a sensory... Read More

New Copywriting Article: Boost Your Conversion Rate In Three Steps

Mon, 5 Jan 2009 22:22:27 +0100

When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of them are writers. But most of them fail to drive customer actions not because they lack writing skills but because they fail to look at their copy from their readers' perspective.Although unintentional, they're so involved with their business or product... Read More

New Copywriting Article: 9 Tips for Great Design of Your Marketing Materials

Mon, 5 Jan 2009 22:22:27 +0100

1) Don't just hire a good designer. Hire someone who has had plenty of experience designing business collateral. Your designer needs to ask you the right questions about the project. And he/ she needs to be able to turn the design round reasonably fast too.2) Write the copy first. I believe the copy drives the project. (Unless this is a... Read More

New Copywriting Article: Pulling Sales with Your Ad Copy

Mon, 5 Jan 2009 22:22:27 +0100

One of the best marketing tools available to your internet business is good sales ad copy. This can pull in sales faster than just about anything.If you're not a writer or cringe at the thought of writing your own sales copy, you can always hire a professional, however if you're on a budget and have an adventurous spirit, writing your... Read More

New Copywriting Article: Professional Copywriting Services - How to Provide Your Own

Mon, 5 Jan 2009 22:22:27 +0100

Just because you're running a small business doesn't mean you have to run an amateur business. People judge the professionalism of a small business by many things including: the quality of the product or service offered; the dress code of the sales people; the location and decor of the business premises and; the quality of their written material. ... Read More

New Copywriting Article: Traffics Nice... But Whos Driving?

Mon, 5 Jan 2009 22:22:27 +0100

In the competitive marketplace of the new millennium, the demand for specialized products or services will increase. If your site sells everything or to everyone, chances are that your audience will not perceive a value in shopping from you any greater than from anyone else. Keep in mind that price is *never* an issue -- it is the value behind... Read More